My Story

Having worked in the arts industry for over 20 years as an amateur actor, a professional actor, a producer, a publicist, a committee member and in numerous other roles associated with this field, I have a keen understanding of how much hard work, passion and love artists dedicate to their craft. I have been a part of the industry in Brisbane, Perth and Melbourne and have experience gleaned from organising major fundraising events, right through to producing and working for numerous theatre companies in a variety of roles.

As an arts producer and professional actor I know how challenging the task of getting a show and/or event together can be. For the past decade I have been helping artists and companies with advice, guidance and PR and marketing solutions for their shows and events. I am, myself, an independent artist and small business owner. I strive to have an up-to-date understanding of the arts industry and am constantly attending arts shows and events, while also reading and watching trends in arts PR and marketing. Through professional development and by attending seminars and training sessions which look at issues directly related to small business owners, I also come to you with solid advice in this area

I am committed to delivering media-savvy campaigns, based on superior industry knowledge. I aim to offer a professional and personal service (as I don’t believe the two are mutually exclusive), with tailored and creative PR and marketing solutions.

Eleanor Howlett
Sassy Red PR


Media Coverage:
Herald Sun, 16 June 2012
Nett Better Business Magazine, February 2013 (Cover)
Nett Better Business Magazine, February 2013 (Article)
ArtsHub, 18 January 2015 – How to build a portfolio career

ArtsHub, 9 April, 2015 – Don’t love me, Tinder, just come to my show
Triple RRR, 21 February 2019 (Interview starts at 1:44)
The Age, 5 May, 2020

Creative Victoria – Creative Exchange: Perfecting PR, 2016

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